Papers from author "Nedstat"
Integrating Web Analytics with Email Marketing to Improve Campaign Performance
In November 2008, Nedstat commissioned Forrester Consulting to conduct a formal survey of email marketers in the UK, France, and Germany to understand the extent to which marketers are adopting Web analytics and other data sources to aid in improving their email marketing campaigns. In conducting...
Measuring Multimedia Content in a Web 2.0 World
In July 2007 it was reported by the Pew Internet Life Study that some 57 percent of adult Internet users in the U.S. are watching or downloading video content and that 19 percent do so on a typical day, primarily at YouTube and news and network TV web sites. These numbers swell to 76 percent and 31 ...
Member Login
Tag Cloud
Accenture • B2B • CMS • COLT • Combell • Crossmedia • Docbyte • ECM • EmailGarage • F5 Networks • Facebook • Google • HIG • Human Interface Group • IAB • IBM • ICT • ISS • IT • Jan Vermeiren • LinkedIn • LioNBRIDGE • Marketing • Nedstat • ROI • SAS • SDL Tridion • SDLTridion • SEO • SPSS • Sybase • The Fifth Conference • Web2.0 • WebAttract • advertising • analytics • bSeen • business intelligence • compliance • data mining • email marketing • knowledge management • leadgeneration • marketing • online • outsourcing • security • social media • tips • usability
