Internet

  • 10 Best Practices for Informational Webinar Production

    Before you can have a meaningful dialogue with a prospective client, you often have to get above the noise level. A webinar targeted to a demographically matched audience with the right message/content is a great way to establish your thought leadership and value. Furthermore, the “web” prov...

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  • 10 handige tips om in de zoekmachines te scoren

    Zoekmachines kunnen heel wat bezoekers naar uw website brengen en dat zonder één euro te investeren. Het belangrijkste criteria voor zoekmachines om uw website op te nemen blijft natuurlijk de content. Hoe meer, hoe relevanter, hoe specifieker de content: hoe beter u zal scoren op relevante zoe...

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  • 10 meest gemaakte fouten bij een Google AdWords campagne

    In deze White Paper willen wij u iets meer vertellen over de meest gemaakte fouten bij het beheren van een Google Adwords campagne. Of uw campagne nu intern of extern wordt beheerd, het kan nooit kwaad wat meer inzicht te krijgen in deze materie. De rendabiliteit van uw campagne kan er alleen maar d...

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  • 10 useful tips to rank higher in search engines

    Search engines can attract numerous visitors to your website without financial investment from your part. In order to have search engines list your website, the main criterion obviously remains its content. The more the content is rich, relevant and specific, the more likely your chances of succe...

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  • 2012 Trends in Email Marketing

    2012 promises to be an exciting year for marketers, despite the continuing difficult economic climate across the developed world. This paper looks at the top 10 trends facing marketing professionals working in the email marketing field over the coming months.

    Developments in technology,...

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  • 21 Google Adwords tips

    21 Google Adwords tips is een whitepaper met een aantal gratis tips gedistilleerd uit jaren Google Adwords ervaring.

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  • 7 things they don't tell you about multichannel marketing

    These are hard times for marketeers. You just figured out digital marketing and about half of you have made the switch to spending more than 50 percent of your budgets in digital. But now it appears that this switch to digital is only part of a larger move that, even with the benefit of the littl...

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  • 8 Best Practices in Webinar Audience Recruitment

    What you will learn: • Identifying the right audience/right value proposition • Optimum list sourcing and development • Compelling messaging for email and registration landing page • Developing and executing a flexible invitation strategy • Promoting and driving webinar registrat...

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  • B2B Blogging Trends in 2011

    Tom Pick and I have had the good fortune to work together to create two great sites: The B2B Marketing Zone and Social Media Informer. These two sites bring together amazing content from top sources (mostly bloggers) in their respective fields. One of the common themes the past few months amon...

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  • Beyond Web Analytics

    A new generation of customer experience analytics: increasing sales revenue and improving service by gaining actionable multi-channel intelligence

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