Addressing the challenge of customer churn & marketing burn
Profitable customer relationships are the lifeblood of any commercial enterprise. Yet many companies do a decidedly poor job of nurturing, cultivating and properly servicing customers in order to forge bonds that drive long-term loyalty and profitability. The question is why.
| Published on: | 03/03/08 |
|---|---|
| Language: | English |
| Pages: | 60 |
| Size: | 2.90 MB |
| Author: | Dun & Bradstreet |
| Rating: |
| Mail to friend: |
Post a comment
Register for free and post your comment...
Member Login
Tag Cloud
Accenture • B2B • BT • CIO • CMS • COLT • Combell • ECM • F5 Networks • Facebook • Forrester • Google • HIG • Human Interface Group • IAB • IT • Junta42 • Magic Software • Marketing • Nedstat • ROI • SAS • SDL Tridion • SDLTridion • SEO • SPSS • Sybase • The Fifth Conference • WCM • analytics • cloud • content • content marketing • education • email • email marketing • innovation • lead generation • leadgeneration • marketing • multi-channel • online • outsourcing • research • security • social media • tips • usability • virtualization • website
Comments