Papers tagged with "loyalty"
Addressing the challenge of customer churn & marketing burn
Profitable customer relationships are the lifeblood of any commercial enterprise. Yet many companies do a decidedly poor job of nurturing, cultivating and properly servicing customers in order to forge bonds that drive long-term loyalty and profitability. The question is why.
Member Login
Tag Cloud
Accenture • B2B • BT • CMS • COLT • Combell • Docbyte • ECM • F5 Networks • Facebook • Google • HIG • Human Interface Group • IAB • IT • IT services • Junta42 • LinkedIn • Magic Software • Marketing • Orga Systems • ROI • SAS • SDL Tridion • SDLTridion • SEO • SPSS • Sybase • The Fifth Conference • Vasco • WCM • analytics • cloud • compliance • content marketing • data • email • email marketing • leadgeneration • marketing • multi-channel • online • outsourcing • research • security • social media • tips • usability • virtualization • website
