Papers tagged with "website"

  • Are you talking to me?

    Personalizing the online user experience

    Take a look through your email inbox at the marketing communications you have received lately and at websites that you visit regularly. How many of them are personalized to your needs and interests? Have they gone beyond adding your name or ...

    Marketingread more...

  • Designing content rich websites

    A website with lots of content, a very diverse user group, and to everyone's taste... how do you go about it? Get started with our white paper. We will explain how to start creating your website. From the first draft over information architecture to search strategy. And from Playmobil to IMDB. Want ...

    Internetread more...

  • Managing global Web sites

    Organizations face many challenges when creating a constellation of global Web sites. They need to maintain brand consistency while allowing for variations that reflect local culture. Creating truly localized Web sites can be a daunting process, in which corporate and local marketing teams need to w...

    Content Managementread more...

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